Performance of the national honey show to the beekeeping industry in Tanzania: a case study of the national honey show limited
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Date
2008
Authors
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Journal ISSN
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Publisher
Sokoine University of Agriculture
Abstract
This research paper presents a case study centered on the start and success of a giant
private company called National Honey Show Limited. The case study focuses on
starting of the company, performance assessment, challenges and experience,
conclusion and recommendations. The case study first provides the Company's
background information including the origin of the company idea and the
composition of the company's board of directors. In addition, the case study also
presents a discussion of the resources for which the company's flagship project has
been successful in achieving financial resources mobilization, planning and
implementation of the idea. The company's performance is assessed along the lines
of sales, use of financial resources, supplies of equipment, quality improvement and
construction of collection centre as well as honey bank. The results of analysis show
that Tshs 24 million, was obtained by selling 20 tones of honey; Tshs 48 million
came from the sales of 10 tones of beeswax; and Tshs 6.5 million was obtained
through the sales of beekeeping equipment in a year 2007. The total net profit
increased from Tsh 48.2 million to 81.3 million from February 2006 to December
2007. Low operating and working capital that can not meet the Company's operating
and working obligations and seasonal availability of raw materials were identified as
some of the major challenges facing the company. The findings presented in this
report are intended to help the practitioners and regulators in the beekeeping industry
in Tanzania to design appropriate institutional models in their effort to boost the
effectiveness of the beekeeping sector in the country.
Description
Masters Dissertation
Keywords
National Honey Show Limited, Beekeeping industry, Tanzania