Sokoine University of Agriculture

Field assessment of rapid market estimation techniques: a case study of dairy value chains in Tanzania

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dc.contributor.author Coles, C. F.
dc.contributor.author Kilima, F. T.
dc.contributor.author Mvena, Z. S.
dc.contributor.author Ngetti, M.
dc.contributor.author Akyoo, A.
dc.contributor.author Nombo, C.
dc.date.accessioned 2017-06-28T09:39:12Z
dc.date.available 2017-06-28T09:39:12Z
dc.date.issued 2015
dc.identifier.uri http://www.suaire.sua.ac.tz/handle/123456789/1739
dc.description African Journal of Agricultural and Resource Economics, 10 (3): 222-233. en_US
dc.description.abstract Three rapid market estimation techniques were used to quantify the informal milk market in two Tanzanian municipalities, namely Iringa and Tanga, with reference to producer-based estimates, retailer-based estimates and a stratified consumer survey. The nature of the milk market systems in the two study areas was reflected in the magnitude and dynamics of milk consumption; the informal market was particularly important for a ‘subject to deprivation’ group in both cases. Producer-based estimates did not account for milk from outside the study area, whereas retail surveys omitted details of the producers’ own consumption and their direct sales. Consumer surveys captured the widest variety of informal milk sources but, like retail studies, omitted producers’ consumption. Therefore the most accurate rapid estimation of markets for consumable products may be obtained by triangulating producer data with consumer surveys (informal market) and adding reliable (and usually relatively easily obtained) data from processors and retailers to capture trade through formal channels. en_US
dc.language.iso en en_US
dc.publisher African Journal of Agricultural and Resource Economics en_US
dc.subject RMA en_US
dc.subject Rapid market assessment en_US
dc.subject Value chain en_US
dc.subject Dairy milk en_US
dc.subject Poverty alleviation en_US
dc.title Field assessment of rapid market estimation techniques: a case study of dairy value chains in Tanzania en_US
dc.type Article en_US
dc.url www.afjare.org/resources/issues/vol_10_no3/4%20Coles%20et%20al.pdf en_US


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