Abstract:
The extension and communication programme consultancy was commissioned by
the East Usambara Catchment Forest Project (EUCFP). The terms of reference
have an overall objective of developing a means of communication which can help
the project present its objectives and ideas to the local people and enlist their
cooperation as a way of sustaining the project activities. Specific objectives of the
study includes: Identifying felt needs of the farmers; proposing extension packages
which can meet the felt needs of the people so as to solicit their cooperation in
safeguarding the forest reserves; identifying appropriate extension methods which
can be used to reach these people; and to propose a training programme which can
promote genuine participation of both extension agents and the general public.